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Which model in the Richard Mille RM 11 series is the most popular?

In the Richard Mille RM 11 series, the RM 011 Felipe Massa is the series’ foundational best-selling model, while the RM 11-03 McLaren is currently the most sought-after model in terms of both circulation and premium pricing. Together, they are considered the series’ “dual core” RICHARD MILLE.

Comparison of Core Popular Models

Model | Release Date | Key Highlights | Market Popularity and Performance

RM 011 Felipe Massa 2007 | Pioneer of the series, collaboration with an F1 driver, RMAC1 movement, flyback chronograph + annual calendar + oversized date, tire-shaped crown. Once a “street style must-have,” with the highest circulation and brand recognition.

RM 11-03 McLaren Collaboration | RMAC3 movement, Carbon TPT® + orange Quartz TPT® case, racing element design. RICHARD MILLE. Limited edition + collaboration attribute drives collectible value.

RM 11-05 GMT 2020 | Grey metallic ceramic case, GMT function, narrower audience.

RM 11-01/04 Mancini 2013/2019 | Football theme, race chronograph function, Italian element design. Clearly fan-oriented, lower circulation than the previous two.